Ashlynn Duffey
My experience in eCommerce, web development, campaign management, and more, has given me a dynamic outlook on the unique world of digital marketing. A passion for understanding people and societal trends led me to pursue a degree in Integrated Public Relations and Advertising at the University of South Florida. I feel acquiring new skills is crucial to personal success, so I'm always seeking something new to learn. In my free time, you can find me hanging out with my dog, Indi, spending time outdoors, or exploring my local area.
Professional Experience
Developer & Author | Love as an Object
Tips for health, notes on love, and truths about the mind; on a mission to generate healing.
Assistant Brand Manager | Dermazone Solutions Inc.
February 2022 - November 2024
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Manage brand websites and eCommerce catalogs
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Manage promotional campaigns & communications to salesforce and customers
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Collect and analyze KPIs to create campaigns accordingly
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Create content calendars
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Lead quarterly strategy meetings
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Manage email campaigns
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Publish and maintain blog posts
Marketing Coordinator | Dermazone Solutions Inc.
August 2020 - February 2022
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Work with marketing and brand strategists to rebrand Kara Vita® and Hyssop Health®
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Copywriter for websites, monthly campaigns, and product descriptions
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Web developer: karavita.com, hyssophealth.com
Specialties
Web Design, Campaign Coordination, eCommerce Management, Content Creation, Affiliate Program Management, Copywriting
Skills & Certifications
Software: Shopify; WordPress; Wix; Mailchimp; ActiveCampaign; Canva; Microsoft 365; Beaver Builder; Tidio; PageFly; Recharge; Airtable; Affirm
Social Media: Instagram; Facebook; LinkedIn; Twitter
Certifications: Google Analytics, HubSpot SEO, IBM AI Foundations, Advertising with Meta, Google Fundamentals of Digital Marketing, HootSuite Social Marketing
Education Background
University of South Florida | B.S. Integrated Public Relations & Advertising
Affiliations
MENSA International
